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Thread: Ford Sues Ferrari . . .

  1. 02-24-2011, 07:44 AM #1
    LongRanger
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    Ford Sues Ferrari . . .

    . . . . over using the F150 moniker:

    http://www.bbc.co.uk/news/business-12417757

    "Ferrari has misappropriated the F-150 trademark in naming its new racing vehicle the F150 in order to capitalize on and profit from the substantial goodwill that Ford has developed in the F-150 trademark," said Ford in its complaint to the US District Court in Detroit.

    'Apparently there's been some confusion . . . this is not my truck!'

    (I shoulda gone to Law School . . . )

    Rick Kreiskott
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  2. 02-24-2011, 09:57 PM #2
    Bullethead
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    Well NATURALLY Ferrari would want to capitalize on the substantial goodwill Ford has developed with it's core truck audience:

    NASCAR fans.

    Hey, mine has a V10 in it too! Oh, wait... F1 dropped those awhile back.
    Russ

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  3. 03-01-2011, 01:05 PM #3
    Jim Garfield
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    A moot point apparently, as Ferrari backs down.

    http://money.cnn.com/2011/02/10/auto...f150/index.htm
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