Missed that Lot # today... A poster costing about one tenth of the price of an "excellent" condition '75 930 or one fifth of price of a "fair" condition example --- old paper poster vs a whole classic turbo 911?
That is apparantly the price today's buyer was willing to pay for this example of condition 2 Italian promotional poster of just such a car? Don't understand why it cost that amount, but I'll assume the buyer is happy with their deal. Comparison of prices according to this insurer's classic car valuation tool:
Attachment 386760
(Incidentally the vintage car poster's price today was approaching roughly 1/3 of the car's £15.5k 1975 new retail list price here (including tax and VAT). I was too young to drive cars back then but wish (on a school trip to Italy maybe) I'd got me this poster.)